I am more is an initiative by Animagic Studios to create a conversation around self-esteem and body confidence among young women and their social circles. They want to inspire women to see themselves beyond their looks and see more than just a reflection in the mirror. They use story telling to bring awareness about the issue, build community and hopefully create a positive change in our society.
So I have the lovely opportunity to design this Social Campaign called: "What makes you more? "Starting on March 8th I start to build a collection of photos on Social Media about women all around the world showing or doing something that "makes them more". An activity they love, her work, passion, hobby, interest, or just about anything that makes their life tick that has nothing to do with their looks. Our goal is to encourage girls to see beyond their looks and realize other things in their life that makes them unique and special.